iPhone 17, 17 Pro, and 17 Pro Max: Apple's most advanced family now available at CelularB2B.com
iPhone 17, 17 Pro, and 17 Pro Max: Apple's most advanced family now available at CelularB2B.com
The new generation of iPhone 17 marks a decisive step forward in Apple's technological strategy. With three versions (iPhone 17, iPhone 17 Pro and iPhone 17 Pro Max), the company is once again redefining the limits of mobile power, graphics performance and artificial intelligence integration.
At CelularB2B.com, an online store exclusively for professionals, these devices that combine performance, efficiency and state-of-the-art 5G connectivity are now available.
The iPhone 17 family is designed to cater to different professional user profiles: from those seeking a balance between power and price, to those who require maximum processing power, battery life and mobile productivity tools.
Below, we take an in-depth look at their features, differences and reasons why they represent the most robust option in the Apple ecosystem for businesses, freelancers and technology distributors.
48-megapixel rear cameras (Image credit: Apple)
Design and materials: titanium, precision and durability
Apple has achieved a uniform aesthetic across the entire range, maintaining minimalist lines, flat frames and polished finishes.
The standard iPhone 17 is constructed from recycled aluminium and reinforced glass, while the Pro and Pro Max versions make the leap to aerospace-grade titanium, which provides greater strength without increasing weight.
The iPhone 17 Pro is 19 grams lighter than its predecessor, the 16 Pro, and features IP68-certified dust and water protection.
The available colours (Titanium Black, Natural, Desert Gold and Silver Blue) combine elegance and sobriety, reinforcing its appeal for corporate or executive environments.
Screen and visual experience: brightness, contrast and realism
Apple continues to refine its Super Retina XDR OLED technology, but in this generation it widens the differences between models:
• iPhone 17: 6.1-inch display with 2532 x 1170 px resolution, standard 60 Hz refresh rate and maximum brightness of 1,600 nits in HDR.
• iPhone 17 Pro: 6.3-inch ProMotion display with adaptive 120 Hz, HDR10 and Always-On Display technology.
• iPhone 17 Pro Max: 6.9-inch panel, 2796 x 1290 px resolution, and the highest pixel density in the series (460 ppi).
The level of sharpness, contrast and touch response is impeccable, especially in the Pro versions, which take advantage of LTPO 2.0 technology to adjust the refresh rate according to the type of content, significantly reducing energy consumption. In addition, all three models feature Ceramic Shield protection, manufactured by Corning, which increases resistance to drops and minor impacts.
Performance: the power of the new A18 and A18 Pro chips
The heart of the iPhone 17 series is powered by the new A18 chip (for the base model) and A18 Pro (for the Pro and Pro Max models). Both are manufactured using TSMC's 3nm technology, but the A18 Pro features a more advanced GPU with full support for hardware-accelerated ray tracing, improving graphics performance by up to 30%.
For productivity and multitasking, all three devices offer optimised power management and instant response thanks to their high-performance 6-core architecture. The 16-core Neural Engine powers all artificial intelligence features, from image editing to voice transcription and workflow automation.
In business environments, these capabilities translate into faster processing speeds, better integration with management tools, and longer device durability, optimising the total cost of ownership.
Camera and computational photography: professionalism taken to another level
Photographic evolution is one of the great strengths of this generation. The iPhone 17 features a 48 + 12 MP dual camera system, while the iPhone 17 Pro and Pro Max debut a 48 + 12 + 12 MP triple camera system, with an exclusive periscope telephoto lens on the Max model.
The f/1.7 aperture of the main sensor allows it to capture 20% more light than the previous generation, significantly improving night-time photos. Nightography Pro mode and the new Smart HDR 6 feature process each pixel using AI, achieving exceptional colour balance and sharpness.
The Pro Max model extends the optical zoom to 10x with advanced stabilisation, while the 17 Pro maintains 5x with LiDAR laser-assisted autofocus. In video, all three support 4K recording at 60 fps, Dolby Vision HDR and Cinematic mode for dynamic depth in professional shots.
These capabilities make the iPhone 17 a content creation tool for businesses, communications agencies and digital marketing professionals.
Artificial intelligence and productivity: the leap to contextual assistance
Apple has integrated a native generative AI system into this generation, internally called Apple Intelligence, which acts as a predictive assistant within the iOS 19 ecosystem. This technology allows tasks such as writing emails, summarising documents or generating contextual reminders based on user habits to be automated.
In the corporate environment, this contextual intelligence facilitates mobile productivity and improves communication efficiency. The new Siri Pro, powered by local language models, offers more accurate responses and the ability to perform actions in third-party applications using natural voice commands.
Pro models also include on-device AI, ensuring total privacy and avoiding the need to send data to the cloud. This feature is particularly valued in companies that handle sensitive information.
Battery and charging: more autonomy, more control
The iPhone 17 family offers significantly improved battery life.
• The iPhone 17 offers up to 23 hours of video playback.
• The 17 Pro offers around 26 hours.
• And the 17 Pro Max offers up to 29 hours, according to Apple's official tests.
All versions feature 30W fast charging via USB-C and 15W wireless MagSafe, as well as the Qi2 option for next-generation accessories. The power management chip detects charging habits to extend battery life, a significant advantage in professional environments where devices are used intensively.
Ceramic Shield 2 (Image credit: Apple)
Connectivity: 5G, Wi-Fi 6E and full compatibility
The entire iPhone 17 range includes 5G SA/NSA connectivity, compatible with the main European and Latin American bands. Support for Wi-Fi 6E guarantees ultra-fast speeds on corporate networks and minimal latency for video calls or cloud transfers.
Bluetooth 5.3 improves the energy efficiency of accessories such as AirPods Pro or wireless keyboards, while second-generation Ultra Wideband (UWB) technology offers pinpoint accuracy in locating devices or AirTag tags.
The USB-C 3.2 Gen 2 port enables data transfers of up to 10 Gbps, speeding up work with heavy files or professional editing workflows.
Security, software, and professional management
The iPhone 17 is fully compatible with Apple Business Manager and corporate MDM, allowing you to remotely configure, deploy and manage fleets of devices. The Face ID system has been updated with faster and more secure sensors, and the A18/A18 Pro chips incorporate enhanced Secure Enclave to protect biometric information.
The iOS 19 operating system introduces improvements in privacy, quick access and collaboration. Tools such as Freeform, Notes Pro and Files Connect allow you to edit, share and synchronise documents in real time. In addition, Apple has enhanced integration with Microsoft 365, Google Workspace and Slack, consolidating its position as the hybrid work platform par excellence
iPhone 17 Pro. Forged aluminium unibody design (Image credit: Apple)
Sustainability and environmental commitment
Apple remains on track to achieve carbon neutrality. The entire iPhone 17 family is made from recycled titanium and aluminium, and the internal components use recovered rare earths. The company has completely eliminated plastic from its packaging and is committed to a more efficient and environmentally friendly logistics system.
This commitment reinforces the value of the iPhone 17 not only as high-performance products, but also as part of a responsible and sustainable technology strategy.
Conclusion: a range designed for the professionals of today and tomorrow
The iPhone 17 family represents the pinnacle of Apple's mobile engineering. The standard model offers balance, the Pro enhances advanced productivity, and the Pro Max becomes the ultimate tool for those seeking maximum performance. All share the power of the A18 chip, ultra-fast 5G connectivity, AI-powered cameras, and improved battery life that redefines the professional user experience.
At CelularB2B.com, you can now find the new iPhone 17, 17 Pro, and 17 Pro Max, unlocked and with an official Apple warranty. A family designed to boost the efficiency, communication, and productivity of professionals in the technology, business, and creative sectors.